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FINDING COLUMBUS:
A MULTIFAMILY MARKET ON THE RISE

Over the course of the past real estate cycle, there have been a handful of growth markets within the U.S. that have outperformed the majority of the country’s other markets. As the discovery period related to the COVID-19 pandemic continues, it becomes clearer that a new cycle has commenced. Some markets exhibited such strong growth over the past decade that they may be entering a more mature phase in the coming years in terms of development and capital attraction. However, one multifamily market that should continue its expansion is Columbus. Columbus is the state capital of Ohio and the 32nd most populous MSA in the U.S. The city’s designation as a state capital results in a high degree of economic stability.

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NO BLUFF:
THE MEMPHIS MULTIFAMILY MARKET

Memphis has become an increasingly attractive secondary multifamily market as institutional investors seek yield in the latter stages of this historic market cycle. It is known for the low cost of living, short commute times and favorable business tax laws. Further, Memphis has long been a strong industrial market due to its location at the confluence of Tennessee, Arkansas and Mississippi. However, like most US cities, Memphis has experienced a population shift towards the urban core as millennials prefer locations that are walkable to retail amenities and offices. This shift led to a revitalized downtown area while creating significant demand for multifamily investment.

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